Who are we?

This is us! Luke, Kaela, Macy and Regan. A family that loves an adventurous lifestyle. We are always on the go, doing what we love! During the warmer months, you can find us boating on Big Cedar Lake in Southeastern WI, or on the chain of lakes in Eagle River WI. When the snow flies, we can be found on the trails just about any weekend and we fill our in between seasons with UTVing. You can also find us supporting local short track racing, shooting sporting clays, deer hunting and.. well, you get the idea.

The Social Club is a new passion project of ours that started because we felt there was a void in the apparel industry when it comes to this lifestyle and want to offer some cool duds for those like us!